Quentin George, Partner at McKinsey & Company, and Omer Gajial, EVP and Chief Merchandising & Digital Officer at Albertsons, come together for a candid, insight-rich discussion on what it really takes to build and scale a successful retail media business.
As retail media matures from experimental test-and-learn programs to serious revenue-generating platforms, George and Gajial explore the operational, organizational, and commercial challenges that leaders must overcome to compete at scale. From internal alignment and data infrastructure to monetization models and partner expectations, the conversation digs into the friction points retailers face behind the scenes—and the levers they’re pulling to solve them.
They’ll also unpack the upside: where real opportunity lies in 2025, how retailers can better serve brand partners, and what’s next in the race to connect digital media with physical retail at the point of purchase. Whether you’re deep in the trenches or building your roadmap, this session offers hard-won insights from two leaders at the forefront of retail transformation.
Speakers:
Quentin George – Partner, McKinsey & Company
Omer Gajial – EVP Chief Merchandising and Digital Officer for Albertsons Companie