Mark Boidman, Partner and Head of Global Media at Solomon Partners, takes the stage to explore the seismic shifts redefining the retail media ecosystem. As the lines between retailers, media platforms, and tech companies continue to blur, a new wave of unexpected alliances and aggressive M&A activity is transforming not just the competitive landscape—but the rules of the game itself.
In this sharp, insight-driven presentation, Boidman unpacks the most significant deal-making trends of the past year and what they signal for the road ahead. From retailers acquiring media networks to strategic partnerships between commerce giants and content platforms, he highlights how these moves are setting the stage for a radically different retail media future.
Attendees will walk away with a clear view of where consolidation is headed, which players are poised to lead, and how both endemic and non-endemic brands can position themselves to capitalize on the opportunities emerging in this fast-moving space. For anyone navigating retail media strategy in 2025, this session is a must—combining market intelligence with practical foresight to help you stay ahead of the curve.
Speakers:
Mark Boidman – Partner, Head of Global Media at Solomon Partners