DAYTON, OH, US — January 11, 2022 — STRATACACHE today announced in-store digital solutions that will be featured in STRATACACHE booth #5119 at NRF 2022: Retail’s BIG Show. Through a combination of digital display, sensors and AI, the smart signage solutions, created by STRATACACHE’s professional services team, solve retail challenges that focus on efficiency, automation, convenience, visual merchandising and shopper customization through insights and data. The STRATACACHE family of companies, including Scala and Real Digital Media, can be found in booth #5119, January 16-18, at the Javits Center in New York.
“‘Smart’ experiences in the store — those that use intelligent display, data and AI — are the number one opportunity for retailers to create a customized customer experience that is easy, consistent and scalable for the business,” said Chris Riegel, CEO of STRATACACHE. “With in-store challenges such as lack of labor and losing share of basket to ecommerce, strategic use of technology and smart signage is vital to overcome the disruption and be able to adapt.”
Smart Signage Solutions in the Booth
STRATACACHE’s NRF booth highlights, all of which have a focus on shopper personalization and increased interaction, include:
- Smart pickup lockers and real-time queuing
- Digital shelf edge displays for end caps, in-aisle shelves, order pickup
- ASK (™) kiosk — an assisted selling kiosk featuring virtual assisted selling
- In-store analytics dashboards through STRATACACHE’s Walkbase TREQ platform
- Automation and efficiency through smart signage
NRF Exhibitor Big Ideas Session
Additionally, STRATACACHE is participating in a Big Ideas session, “The Future of Retail Media” being held Tuesday, January 18 at 1 p.m. During the session, a panel of experts share their insights on how technologies such as machine vision, AI, machine learning and IoT sensors have infiltrated in-store retail media ecosystems. This unlocks non-addressable in-store media with the data connections needed to help brands and retailers better understand the impact of each media along the customers path to conversion for both digital and physical retail. Read more about this session and the panel of retail experts at https://nrfbigshow.nrf.com/session/future-retail-media-produced-stratacache.
Schedule a tour of smart signage solutions in STRATACACHE’s NRF booth #5119 at https://www2.stratacache.com/NRF-2022.